Affiliate Marketing In Nigeria- A concise Summary of What You Need To Know

In this digital and ever-advancing world, financial obligations drain us, we seek ways to ease this stress we face every day. One sweet way people have been hitting it big online and easing this stress is via  Affiliate marketing.

Marketing, in clear terms, involves the activities that make goods and services known and available to a targeted audience. While some persons have considered making affiliate marketing as a source of passive income, There are people who would hit the bank earn and more than 6 figures monthly all from the comfort of there home.

This is no joke affiliate marketing in Nigeria is real and a business model many are cashing out.


What is Affiliate Marketing?

Affiliate Marketing In Nigeria

Affiliate marketing simply is the promotion and sale of product and services through referrers. The referrer who partners with an affiliate network earns a percentage or commission on the products or services he promotes to a target audience,

Affiliate marketing was borne from the need to reduce advertising cost, cutting cost on advertising helps a company stay afloat because advertising cost in some certain niche can be mind-boggling, most times advertisers spend money without getting sales.

With affiliate marketing, product/ service owners have reduced the burden advertising cost them and levy it upon the affiliate marketer to get sales for them for a commission.

So, affiliate marketing is a win-win for both the advertiser and the affiliate.


How Does Affiliate Marketing Work?

The modus-operandi of affiliate marketing in Nigeria is simple as ABC, For you to be an affiliate online you have to:

  1. You have to sign up for an affiliate marketing program.
  2. If you are accepted into the program.
  3. Choose a valued product/services which you have an audience for.
  4. Thereafter, you would be provided with creatives that you would use to draw traffic to the product or service intended for sale.
  5. Once interested clients click through your link and make a purchase on the products/service, you also get a commission as the referrer.

It is important your apply for the affiliate program you have a targeted audience for.

For instance, it makes no sense selling a Bluetooth speaker to a group of gamblers or sports punters.


Reasons to Join Affiliate Marketing In Nigeria

There are many reasons why you should join affiliate marketing in Nigeria.

  1. It is the biggest online money making spinner especially for bloggers/internet marketers.—Some persons have actually made it big through affiliate marketing in Nigeria. It all narrows down to the value your referrers give.  As affiliate–Pascal Okafor(owner of won a jackpot of N1,000,000 as the best affiliate marketer of This is a pointer that you could make money through affiliate marketing.
  2. It is easy to start up — the procedure is not cumbersome.
  3. Affiliate products are usually digital  —Most times high paying affiliate programs are usually  digital or  services, this makes affiliate marketing flexible and easy to promote
  4. It is not financially draining—The cost of starting up is not as huge as a physical businesses.
  5. It is not compulsory that you have a website before you go into affiliate marketing  — Although a website is a big boost when doing affiliate marketing, one can easily use his/her social media pages if your affiliate program allows it.

Best Affiliate Marketing Available in Nigeria

#1. Expertnaire

Expertnaire is a platform for selling proven digital product from experts in their various online fields. Expertnaire affiliate platform was founded by Toyin Omotoso who is an expert in creating valuable knowledge products. To make money from expertnaire, You have to sign up with a yearly fee of 10000 Naira in order to have access to promote value products.

After sign up with 10,000 Naira you would have access to promote valued products for a commission of up to 50%, isn’t that just amazing?


#2. Jumia Affiliate Program

 Jumia is the most sort after online shopping market in Nigeria. It has a wide range of products that meets the various needs of its customers. Getting on the Jumia affiliate program will help you to garner a wide range of customers

With over 100,000 products on its platform, Konga is a site that you can get varieties from. Its numerous product options have made it be ranked as number 28 most visited website. You can make an income by getting into their affiliate marketing program. You do not need too many requirements to start as an affiliate marketer with Konga but it is necessary that you have a website. It gives you an upper hand over those that do not have.


#3. Payporte Affiliate Program

Payporte has a speciality in dealing with quality products. Hence, it has an influx of customers who make it as their number one shopping site. Payporte provides a wide range of products that suits various markets and all ages. It has a wide market coverage that cuts across regions.


#4. Aliexpress Affiliate Program

Aliexpress is an international online e-commerce store that has over 60 million buyers and sellers that cut across more than 200 countries and regions. Like most affiliate marketing programs, get the promotional  creatives  from Aliexpress and market their products from your website. Once the sale is made, commission is paid.


#5. WhoGoHost Affiliate Program

WhoGoHost is a top-notch web hosting company in Nigeria. Founded in 2007, WhoGoHost is geared towards providing hosting and domain registration services within and outside the country. You can join their affiliate program by being a registered member.


#6. Web4Africa Affiliate Program

Web4Africa company limited deals on the professional reseller and shared web hosting on Linux and Windows platforms. It also provides services such as affordable domain name registration and e-commerce solutions for residents across West Africa. You can make an income by referring people to this site. Once the business transaction is completed, you are entitled to a commission of 10% on every sale.

#7. Travelstart Affiliate Program

Travelstart is an online travel booking website in Africa. Its services include:

  • Flight services
  • Hotel bookings
  • Car rental
  • Vacation packages
  • And other travel services through their online booking engine.

They offer different services across countries. The process of getting paid is usually the same as most e-commerce affiliate marketing companies. The more value you bring to the company, the more income you make.


#8. Wakanow Affiliate Program is a company that deals with online travels. Wakanow sells travel products to its customers. It offers various discounts which make it more attractive to potential customers.


#9.Bet9ja Affiliate Program

Bet9ja is one of the biggest online sports betting platforms in Nigeria. It has various markets for its numerous customers. Apart from sports betting, Bet9ja operates a casino and virtual gaming experiences.  Their welcome bonus is enticing. A 100% welcome bonus. For you to join Bet9ja sports affiliate program, you have to get registered. With the link, you will be given, copy it and share on various social media platforms or on your website.It is pertinent to note that Bet9ja affiliate programme gives members a 20% revenue share in the first month of joining. The more visitors you attract to the site, the more the commission.


Can I Make A Living With Affiliate Marketing?

Affiliate marketing is a major source of income for bloggers and internet marketers, I must be very frank that you cannot make a living with most Nigerian affiliate network except for the betting category that pays recurring revenue because of the low commission pay scale.

It is important to note that there are many people in the world who do make a living from affiliate marketing especially from recurring programs, the ball lies in your court. As stated earlier a website is an added advantage, it is easier for a customer who trusts your website to make a purchase from your website than randomly.

I’ll make an article of the best recurring affiliate network you should consider joining soon.

In the meantime, if you need other online money-spinners, consider reading the post below.

16+ Ways On How To Make Money Online In Nigeria

Warp Up

Affiliate marketing is a convenient way to make money online, From the comfort of your bedroom and with data on your phone, you can start up a business as an affiliate marketer. You must be conscious of your referrals. Your income will increase when you have more targeted purchasing visitors. Select the category that will be suitable for you to make more sales.

The quest to make money has gone beyond using a physical structure with chairs, tables and files stacked everywhere. Business is now feasible without physical structures. Affiliate marketing is one platform that enables you to do business in such a manner.

You could take advantage of this opportunity today.

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About the Author: Atani Oyinkuro

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